At the end of March 2018, Tabriz Tile Industrial Group has succeeded in changing the version of ISO-oriented guide guides and handling customer complaints to the 2018 version. It should be noted that Kashi Tabriz Industrial Group is the first company to receive the 2018 version of this certificate, which is an important step towards valuing customer service in the organization.
The ISO 10002 standard is related to customer complaints and considers customer complaints as a useful and free information center that if it is possible to update this information and express complaints, customers will easily provide their information to the organization.
The ISO 10002 standard states that the proper management of customer complaints, in addition to informing the company of the company’s problems, also builds customer loyalty and commitment, and ultimately their satisfaction. Customers will become loyal customers of the organization if they find out that their dissatisfaction plan has been taken into consideration and after pursuing the resolution of the complaint, the problem will be prevented from recurring and a step will be taken to improve the organization’s performance.
ISO 10004 is an international standard for achieving customer satisfaction with the services and products of organizations and companies, and the application of this standard through the classification of customer needs, causes the company to move towards customer orientation and customer satisfaction.
